Dr. Nicolae Teodorescu, Managing Director
Adriana Patricia Sabău, Research Director
MIA MARKETING INTERNATIONAL Ltd.
Tel + 401 210 4877
Fax: + 401 211 9307
Mobile: + 4 092 222 078
- Founded 1999
- Member of ESOMAR / European Society for Opinion and Marketing Research
- Member of AMA / American Marketing Association
MIA Marketing International is an independent privately owned full service research company based in Bucharest.
Our philosophy is to work in partnership with our clients so that we really understand their products, needs and motivations.
Our research services are designed to support our clients' strategy, and to provide actionable findings, thus helping our clients to gain competitive advantage.
We deliver because we have knowledge of research techniques and methodologies, and because we are committed to excellence and innovation. The involvement of senior management in all phases of your study ensures high quality, coupled with real business insights.
Full-service company with experience of the Romanian market - be the best with MIA MARKETING INTERNATIONAL.
FIELD OF RESEARCH
Our research and consultancy portfolio covers consumer and business to business markets and includes:
· Quantitative studies dealing with : new product development, usage and attitudes, brand and advertising development, tracking of brand image, performance and advertising effectiveness, customer satisfaction, etc.
· Qualitative research: focus groups (closed-circuit TV viewing facilities, video taping, audio taping, simultaneous interpretation, etc.); in depth interviews; ad testing; concept testing; etc.
· OMNIBUS surveys: cost effective monitoring of penetration, product and advertising performance, media, image, etc.
In addition to full service and consultancy we also offer high quality fieldwork services. We conduct all studies in accordance with the international ethical codes and quality statutes.